Privacy Policy

Effective Date: June 16, 2025
Last Updated: June 16, 2025

At Machead ("we," "us"), your privacy matters. This policy explains what we collect and why—separately for our website and our apps.

Scope

• Website: machead.com
• Apps: Game Night and other Machead apps listed on our site

Our Apps

Our scoring apps are designed to work on your device and do not send personal data to our servers.

Player Names and Scores

Names and scores you enter are stored locally on your device. We do not upload or access them.

Camera Access (optional features)

• Used only when you choose to scan cards/dominoes to assist with scoring.
• No images are stored or transmitted by us.
• No background camera access.

Third-Party SDKs

Our apps do not include third-party analytics or advertising SDKs.

Website Analytics

On our website, we use Google Analytics 4 (GA4) (implemented via Google Tag Manager) to understand aggregate usage and improve content.

What analytics collects

• Pages viewed, clicks, and basic engagement events
• Browser/device type, language, approximate location (city/region)
• Referring site/UTM parameters (if any)

GA4 does not log or store IP addresses in reporting. We use consent controls so that non-essential cookies only run where consent is required and given.

Cookies & Similar Technologies

We use cookies on the website for analytics only. Examples include _ga and _ga_* (Google Analytics). You can change your preferences at any time:

Cookie Settings

If you prefer, you can also use Google’s Analytics Opt-out Browser Add-on.

Legal Bases & Geo

Where required (e.g., EEA/UK/CH), we rely on your consent for non-essential cookies/analytics. In other regions, we rely on legitimate interests to improve our site, while providing easy opt-out controls.

Data Sharing

• We do not sell personal information.
• We do not share personal information for cross-context behavioral advertising.
• Analytics data is processed by Google LLC as our service provider.

Data Retention

Website analytics event data is retained in GA4 for up to 14 months and then deleted automatically. We do not maintain separate copies.

Security

We use TLS/HTTPS to protect data in transit and implement standard technical measures to secure our services.

Children’s Privacy

Our services are not directed to children under 13, and we do not knowingly collect personal information from children.

Your Choices

• Manage cookie preferences at any time via the Cookie Settings button above.
• You can also use browser settings or privacy extensions to limit cookies.
• If you send us a privacy request, we’ll respond as required by applicable law.

Changes to This Policy

We may update this policy from time to time. The latest version will be posted at machead.com/about/privacy with the effective date.

Contact

Questions or requests? Email us at [email protected].